People on eBay are selling for $30-$100, but one I saw for $130 is getting no buzz, I would sell for $50 because the figure is used alot for Mattel customs
I haven't seen anything less than that $125 on eBay..amazon has them at $299 which I think is absurd. Not sure I agree with 50 though..I feel I could probably get somewhere between 100-110 depending on collector.
You can't go by amazon prices. They are always independent sellers that have no idea actual prices.
You also can't go by the price eBay sellers are asking. Something is only worth what one will pay.
Put it up with a starting price of 15 and see where it goes.